We get stats delivered on our website and blog. Nothing record breaking right now as we aren't exactly in high gear and attracting lots of traffic. However when I casually glanced at the report today for our website, I was immediately attracted to the map of the world with a small dark green blob in the middle. Hmm, what country was it that seemed to be the home for the majority of the hits on the website that day? Very weird, it was Hungary!
What had caused that? Were the Hungarians in the market for a Zeppelin? Did we have a fan who had blogged about us? Subsequent investigation led us to this website (in Hungarian) and a story about one of our investors who happened to mention us in an interview.